UPDATE: Due to high demand during our Anniversary Sale, only a few units are left in stock!
Yellowstone Jacket — warmth without bulk, neat appearance.
You put it on in the morning, you go out. From the commute to the evening walk — all day you feel cozy warmth and look tidy without "inflation".
Why it works for everyday use (in short):
- Warmth from the first minute — pleasantly wraps, without weight and unnecessary layers.
- Freedom of movement — comfortable cut works with a sweatshirt; comfort in the car and at the office.
- Quick protection — hood + zipper = immediate shield in rain and wind.
- Hands-free, belongings secure — deep zippered pockets hold your phone and keys.
- "Like new" look — easy to care for, retains shape after many wears.
Today's offer: selected colors -70%. The most popular sizes sell out first — if you see yours, get it now.
Anniversary Sale
I, Lila – started this little boutique with one simple dream: to share my love for timeless comfort with my daughter, Rose.
There were long nights, quiet worries, and moments I wasn’t sure how to keep going. But every order, every kind message, reminded me that we were building something beautiful — together.
Today we celebrate our store anniversary, and this is my way of saying thank you. For believing in us, for supporting our dream, and for being part of our journey. ❤️
With love,
Lila and Rose
Customers love Lila & Rose Asheville
3 times in a week
I have worn it three times in one week. That probably says it all. 💗
“This is the kind of piece you end up reaching for again and again. Just easy to wear.”
Lovely and warm 🤍
“I was pleasantly surprised by how soft and cozy this coat feels. The fit is just right for me, and the sleeves are a nice length too. It has a relaxed look but still feels elegant enough to wear out. I’ve already had compliments on it!”
Perfect for the upcoming autumn season 🍁
“This sweater is so cozy and soft, and I love the colors — they feel cheerful but still subtle. The fit is relaxed without being too loose, and it’s warm enough for a walk outside on a crisp fall day. I’ve had several compliments already!”
“Was hesitant at first because I hadn’t heard of the brand Mae & Willow Charleston, but now I’m glad I gave it a chance. I’ll be back.”